Companies ‘greenstalling’ due to fear of unfair scrutiny of climate efforts

29th February 2024


Large businesses across the world are avoiding climate action due to fear they will be called out for getting their work wrong, according to a new Carbon Trust report.

After surveying over 400 sustainability leaders from businesses in the UK, Germany, Sweden, the Netherlands and Mexico, the researchers found that 26% are now 'greenstalling' because of this perceived fear.

In a new report, Carbon Trust also reveals that less than 50% of sustainability decision makers feel they have the organisational structure and leadership buy-in to deliver a transition plan and make the business case for net zero.

Growth plans are taking priority, despite the global economy moving towards net zero by 2050 at the latest, according to the findings.

Scope 3 emissions, which typically account for over 70% of business emissions, were also given as a reason for inaction, with prohibitive costs and the complexity of managing and measuring carbon footprints given as barriers for progress.

To stop “greenstalling”, the report urges businesses to refer to globally recognised best practices on net zero, including the International Organization for Standardization’s (ISO) Net Zero Guidelines.

“The best thing businesses can do is get started on that journey today by creating a credible transition plan and implementing it,” said Simon Retallack, director of the Carbon Trust’s Net Zero Intelligence Unit.

“Concerningly, our research reveals that many businesses just starting their climate journeys are caught in a state of paralysis on the best steps to take.

“It is critical that these businesses know that there is real consensus on corporate climate action, and the most important thing is to get started with credibility, honesty and transparency.”

To tackle scope 3 emissions effectively, the report recommends that large businesses take a hard line with suppliers who do not meet environmental expectations.

It also sets out a five-step vision for net zero-aligned business transformation, including completing a ‘climate compatibility checkpoint’ for business models, and ringfencing a percentage of revenue for investments in low-carbon solutions.

“The fossil fuel economy does not have a long-term future, so to survive and thrive, businesses need to decarbonise their value chains,” said Marta Iglesias, director at the Carbon Trust.

“This requires a fundamental and strategic assessment that goes well beyond optimising current operations and requires leadership, long-term vision, commitment, and calculated risk-taking.

“Leading businesses have a clear opportunity to identify and exploit the opportunities that the transition towards net zero brings about for them.”

Learn more about overcoming these challenges by reading IEMA's blueprint for green workforce transformation

Image credit: Shutterstock

Subscribe

Subscribe to IEMA's newsletters to receive timely articles, expert opinions, event announcements, and much more, directly in your inbox.


Transform articles

Weather damage insurance claims hit record high

Weather-related damage to homes and businesses saw insurance claims hit a record high in the UK last year following a succession of storms.

18th April 2024

Read more

The Scottish government has today conceded that its goal to reduce carbon emissions by 75% by 2030 is now “out of reach” following analysis by the Climate Change Committee (CCC).

18th April 2024

Read more

The Science Based Targets initiative (SBTi) has issued a statement clarifying that no changes have been made to its stance on offsetting scope 3 emissions following a backlash.

16th April 2024

Read more

While there is no silver bullet for tackling climate change and social injustice, there is one controversial solution: the abolition of the super-rich. Chris Seekings explains more

4th April 2024

Read more

One of the world’s most influential management thinkers, Andrew Winston sees many reasons for hope as pessimism looms large in sustainability. Huw Morris reports

4th April 2024

Read more

Alex Veitch from the British Chambers of Commerce and IEMA’s Ben Goodwin discuss with Chris Seekings how to unlock the potential of UK businesses

4th April 2024

Read more

Regulatory gaps between the EU and UK are beginning to appear, warns Neil Howe in this edition’s environmental legislation round-up

4th April 2024

Read more

Five of the latest books on the environment and sustainability

3rd April 2024

Read more

Media enquires

Looking for an expert to speak at an event or comment on an item in the news?

Find an expert

IEMA Cookie Notice

Clicking the ‘Accept all’ button means you are accepting analytics and third-party cookies. Our website uses necessary cookies which are required in order to make our website work. In addition to these, we use analytics and third-party cookies to optimise site functionality and give you the best possible experience. To control which cookies are set, click ‘Settings’. To learn more about cookies, how we use them on our website and how to change your cookie settings please view our cookie policy.

Manage cookie settings

Our use of cookies

You can learn more detailed information in our cookie policy.

Some cookies are essential, but non-essential cookies help us to improve the experience on our site by providing insights into how the site is being used. To maintain privacy management, this relies on cookie identifiers. Resetting or deleting your browser cookies will reset these preferences.

Essential cookies

These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website.

Analytics cookies

These cookies allow us to recognise and count the number of visitors to our website and to see how visitors move around our website when they are using it. This helps us to improve the way our website works.

Advertising cookies

These cookies allow us to tailor advertising to you based on your interests. If you do not accept these cookies, you will still see adverts, but these will be more generic.

Save and close